Why Customer Loyalty Programs Matter Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given...
Bringing Together Two Leaders Kitewheel was honored that Cheetah Digital’s Patrick Tripp invited the president of our company, Mark Smith,...
The COVID-19 pandemic has changed the world of customer experience and retailers are feeling the impact. The pandemic has pushed...
When you think of Generation Z, a number of stereotypes might come to your head: they’ve got short attention spans,...
How do you earn and maintain commanding positions in the Forrester Wave™ for Journey Orchestration Platforms? According to Forrester, what...
To advance the customer journey at your business, you need to know how your systems are performing in the present....
What to learn from the era of make-or-break digital experiences The early part of 2020 has presented an interesting challenge...
How can brands keep personalizing customer experiences in strange times? Answering this question is a top concern for business leaders...
Though there is a rightful sense of worry in the consumer public during the COVID-19 pandemic, there are real business...
For marketers and customer journey leaders, artificial intelligence is a powerful tool for improving the customer experience. With the growth...
Having a common language to discuss journeys can help business leaders build competency and advance journeys at their businesses. As...
If you understand your customers’ needs, you can deliver useful or positive customer experiences for them no matter the circumstance....