Orchestration and Automation

Turn strategy into action with a real-time decision engine and unify journey logic across your business.

Orchestration and Automation

Orchestration and Automation

Use journey orchestration to automate and scale by modifying journeys in real time. More advanced firms seek to use real-time data at the individual customer level to predict future behavior and adjust the journey in the moment for increased customer lifetime value, operational efficiency, and business results. This is what journey orchestration platforms are intended for.

Journey Orchestration Monitor

Kitewheel’s Journey Orchestration and Automation Capabilities

Intelligent Decisioning

Intelligent Decisioning

Intelligent Decisioning

Capture relevant data and use rule based decisioning along with adaptive machine learning to decide when, where, and what to surface up to the customer in real-time. Kitewheel provides extensive analytic decisioning and rule-based capabilities all provided through a visual user interface and packaged into 4 primary decision types: Conditional, Decision Tree, Decision Table, Decision Matrix, as well as Analytic Models, and Embedded Scripts.

Real-Time Personalization Engine

Real-Time Personalization Engine

Present customized offers, communications and touchpoints based on where your customers are in their journey regardless of channel. Kitewheel’s real-time personalization engine takes into account all past interactions along with personal information to deliver an excellent customer experience. This ensures not only proper recommendations but proper suppressions as well. Bring your “Show me you know me” capabilities to the next level.

Next Best Action

Artificial Intelligence

AI

Artificial Intelligence

Bring predictive modeling to play at every customer interaction in every channel. Kitewheel’s AI machine learning tools support optimization of single interactions as well as multiple connected interactions across various technologies and channels. Additionally, we have connections to leading third-party machine learning vendors to support a broad range of industry standard predictive algorithms that can be directly embedded into a Kitewheel journey.

 

Interested in learning more? 

 See how the customer journey starts with a detailed understanding of the customer experience. Learn about:

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Journey Management

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Strategy and Performance

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Analytics and Optimization

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Ready to Start Flexing Your Existing Stack as One Integrated Customer Interaction System?

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