Media Coverage

Get the scoop on what’s going on here at Kitewheel and how we’re redefining the future of customer engagement.

Finding the Elusive Single Customer View with CDPs

Originally Published in Customer Think Article by Mark Smith Marketers will struggle to be successful as long as their customer data exists in disconnected silos. Real-time demands and the necessity for a seamless omnichannel experience...

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When It Comes to Customer Journeys, They All Matter

Originally Published in Forbes Type: Article By Mark Smith The customer journey has transformed from a marketing industry buzzword to an integral part of many companies’ marketing and customer experience strategies, but there’s still a...

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The Never-Ending Bank Branch Debate

Published in Customer Think, March 5th 2019. Article By Mark Smith   Banks seem to change their minds on this topic every few years, shifting from rapidly opening new branches to predicting their demise and...

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Heads up banks: Amazon is now your competition

For years, banks have felt pressure to upgrade their customer experiences to match those of modern companies like Amazon, Venmo and Uber — with 73 percent of U.S. millennials saying they'd be more excited by...

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